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HOW TO RAISE A PUPPY

HOW TO RAISE A PUPPY is a brand new audience that reaches puppy parents nationwide at email and postal address. Members of this audience are new puppy owners, families preparing for a first dog, and consumers researching puppy training, nutrition, and more. They engage with websites that offer reliable, step-by-step information covering essentials such as house-training, early socialization, crate introduction, nutrition, veterinary care, and establishing healthy routines. They are typically first-time dog owners or families preparing for a new pet, and they show strong interest in behavior training solutions, and expert puppy-raising tips.
SEGMENTSPRICE
1,500,000   TOTAL UNIVERSE / BASE RATE $120.00/M
700,000   6 Month Hotline Households with Puppies + $20.00/M
330,000   3 Month Hotline Households with Puppies + $20.00/M
105,000   1 Month Hotline Households with Puppies + $20.00/M
  Age/Income + $10.00/M
  Geography/Gender + $10.00/M
  Homeowner/Renter + $10.00/M
  MFDU/SFDU + $10.00/M
  Direct Mail Donors + $10.00/M
  Mail Order Buyers + $10.00/M
  Families with Puppies at Email + $30.00/M


DESCRIPTION

HOW TO RAISE A PUPPY audience consists of individuals actively seeking guidance on welcoming and training a new puppy. Members of this audience are new puppy owners, families preparing for a first dog, and consumers researching puppy training, nutrition, and more. They engage with websites that offer reliable, step-by-step information covering essentials such as house-training, early socialization, crate introduction, nutrition, veterinary care, and establishing healthy routines. They are typically first-time dog owners or families preparing for a new pet, and they show strong interest in behavior training solutions, recommended products, and expert puppy-raising tips.

 

HOW TO RAISE A PUPPY is the newest life event trigger audience on the market that reaches puppy parents nationwide. These consumers have a puppy or puppies in their household, and are spending money to keep them healthy, happy, fed and trained. Hotlines feature dog owners who are puppy owners, for a highly targeted, responsive, omnichannel audience. Direct mail and email are available, inquire for digital targeting.

 

Source is opt-in online contextual behaviors, brand signals and registrations. This data is 100% intent content driven with domains like "taking care of my new puppy", "what should I feed my puppy", "when to take my puppy to the vet", "how to love my puppy" and about half a dozen similar domains. This is brand new dataset is sourced from our exhaust advertising data from our own DSP and ESP. 

 

These puppy parents are shopping online for the best in pet nutrition, supplements, health information, feeding, training, treats, travel, and safety for the newest member of their family. With the fresh monthly hotline you have winning prospects for all puppy offers. 

 

This list is perfect for dog supply catalogs, pet insurance, pet care services: grooming, trainers, veterinarians, retail pet stores, pet containment systems, animal fundraisers, puppy food and health supplements, puppy nutrition, bones, treats, training: programs, tools and accessories, subscription boxes, enrichment toys, home-cleaning products, pet clothing, puppy paraphernalia such as t-shirts, mugs, keychains, collectibles and much more. They respond well to practical frameworks, expert advice, and curated must-have product lists. Send them your offer today!

 

 

ADDITIONAL INFO: 

USE CASES:  Audience segmentation, expansion, targeting, customer insights, analytics, enhancement, data append, list rental, data licensing, custom segmentation, CRM verification and re-activation with current signals and triggers.

 

OMNICHANNEL:  HOW TO RAISE A PUPPY is available for direct mail, email and digital advertising. We deploy the email and digital campaigns on our own platforms that work together for superior targeting and attribution.

 



ADDITIONAL NOTES

Sample offer is required for approval. Prepay may be required at manager’s discretion

ID NUMBER
NextMark 686633
Manager
UNIVERSE
1,500,000
LIST TYPE
Consumer
 
Email List Mailing List
SOURCE
Internet/On-Line, Direct response, Opt-in e-mail, Multi Sourced
PERMISSION LEVEL
Confirmed Opt-in
LIST MAINTENANCE
Counts through 03/26/2026
Last update 03/26/2026
Next update 05/11/2026
SELECTS
AGE 10.00/M
DWELLING TYPE 10.00/M
GEO SELECT 10.00/M
HOME OWNER 10.00/M
HOUSEHOLD INCOME SELECT 10.00/M
RECENCY 10.00/M
GEOGRAPHY
USA
UNIT OF SALE INFORMATION
High: $500
Average: $300
Low $50
GENDER PROFILE
Male: 50%
Female: 50%
AVERAGE INCOME
Dollar: $60,000
MINIMUM ORDER
Quantity: 10,000
Dollar: $120
NET NAME ARRANGEMENTS
Net Name is allowed.
Floor: 85%
Min Qty: 50,000
Run Charges: $ 10 /M
EXCHANGES
Exchange is not allowed
KEY CODING
Key Coding is available
Charges: $ 5 /M
ADDRESSING
EMAIL $50.00/F
FTP $50.00/F
OTHER RECOMMENDED LISTS    
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Amy Benicewicz President amy@lbdigitaldata.com (203) 830-9583
= Primary contact
 
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