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POINT OF PURCHASE PRODUCT BUYERS - SPORTS FANS AND OUTDOOR ENTHUSIASTS

POINT OF PURCHASE PRODUCT BUYERS - SPORTS FANS AND OUTDOOR ENTHUSIASTS features point of purchase consumers who are checking for coupons, product features, benefits, accessories and more using a cell phone or mobile device app on the barcode or QC code of a product while at the store making a purchase. There are 100MM devices tied to hashed emails and the products the consumer inquired about, with 60MM unique active users in 90 days. Mobile ids, hash email, full email and postal address are available. Brands can market to consumers based on their shopping preferences and purchases including sports fan apparel and swag, outdoor fitness and sports equipment and apparel. These 18+ consumers have also elected to receive other third party offers.
SEGMENTSPRICE
100,000,000   TOTAL UNIVERSE / BASE RATE $85.00/M
60,000,000   Quarterly Unique Active Users + $10.00/M
10,000,000   Daily Hotline Devices + $20.00/M
4,000,000   Daily Hotline Active Users + $20.00/M
100,000,000   Hash Email + $20.00/M
30,000,000   Full Email $150.00/M
100,000,000   Purchase Category and Products + $10.00/M
  Geo, Demo + $10.00/M


DESCRIPTION

POINT OF PURCHASE PRODUCT BUYERS - SPORTS FANS AND OUTDOOR ENTHUSIASTS features active and enthusiastic consumers as they are checking for coupons, discounts, product features and benefits, accessories, or other product details as they are in a store making a purchase. They are using an app on their cell phone or mobile device at the point of purchase utilizing either the product barcode or QC code to view information from the manufacturer to learn more about the pricing, discounts, benefits, or other information about the product to aid in their purchase decision. There are numerous shopping and retail product categories including sports and outdoors, sports fan shop, health and fitness, football, running, camping and outdoors, hiking, skiing, golf, hunting, extreme sports, even tickets, streaming sports channels and more. Brands purchased include Asics, Brooks, Nordica, Callaway, Ozark Trail, Cannondale, Intex and Gold's Gym. 

 

Each record has product and category selectable with mobile ids, cookies, email and postal addresse available.This list is 100% opt-in and these consumers ages 18+ have elected to receive third party offers. Send them your CPG, brand, household, consumer product, coupon, discount code, special offer and more. Send them your offer today!

 

DATA USE CASES:  Location Targeting, Audience segmentation, expansion, targeting, customer insights, analytics, enhancement, risk management, data append, list rental, data licensing,  custom segmentation, CRM verification and re-activation with current signals and triggers.

 

DIGITAL DATA:  All of our data is available for digital advertising as cookies and mobile IDs. We deliver the data directly to your favorite digital platform.

 

DATA SERVICES:  Link your offline and online data with CRM data on-boarding. Append multiple channels with name, postal, email, cookies, mobile ids.



ADDITIONAL NOTES

Sample offer is required for approval. Prepay may be required at manager's discretion.

ID NUMBER
NextMark 530993
Manager
UNIVERSE
100,000,000
LIST TYPE
Consumer
 
Email List Mailing List
SOURCE
Direct response, Retail/POP, Multi Sourced, Multi-buyers, Buyers, Mobile SDK
PERMISSION LEVEL
Confirmed Opt-in
LIST MAINTENANCE
Counts through 03/26/2026
Last update 03/26/2026
Next update 05/11/2026
SELECTS
Health and Fitness
Sports and Outdoor Athletes 10.00/M
SPORTS FANS
GEOGRAPHY
USA
UNIT OF SALE INFORMATION
High: $150
Average: $100
Low $50
GENDER PROFILE
Male: 60%
Female: 40%
AVERAGE INCOME
Dollar: $50,000
MINIMUM ORDER
Quantity: 10,000
Dollar: $850
NET NAME ARRANGEMENTS
Net Name is not allowed.
EXCHANGES
Exchange is not allowed
KEY CODING
Key Coding is available
Charges: $ 5 /M
ADDRESSING
EMAIL $50.00/F
FTP $50.00/F
OTHER RECOMMENDED LISTS    
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Amy Benicewicz amy@lbdigitaldata.com (203) 830-9583
Amy Benicewicz President amy@lbdigitaldata.com (203) 830-9583
= Primary contact
 
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