TOP HOUSEHOLD EXPENDITURES BY CATEGORY is a MARKETER'S DREAM. This data enables you to target the US households that are spending the MOST on a specific product or service. Reach consumers who are purchasing leisure and entertainment products versus the necessities or housing and groceries? Households that allot the most money to your product or service will be most responsive to your special discount or new customer offer. Spending categories range from home and health to finance, entertainment and transportation.
TOP HOUSEHOLD EXPENDITURES BY CATEGORY
* FAMILIES WITH CHILDREN
* VEHICLES AND TRANSPORTATION
* OUT OF TOWN TRAVEL
* CPG FOOD AND BEVERAGES
* HOME AND GARDEN
* CREDIT AND FINANCE
* ENTERTAINMENT
* APPAREL AND ACCESSORIES
* HEALTH AND PERSONAL CARE
TOP HOUSEHOLD EXPENDITURES BY CATEGORY lets you choose only the top 5% or more of US households who are spending the MOST on specific products and services. Knowing that they already have your offer budgeted in their household expenditures, and that they are spending the most on that category of any households across the country, makes them perfect prospects for all relevant offers.
TOP HOUSEHOLD EXPENDITURES BY CATEGORY puts your offer in front of YOUR BEST AND BIGGEST NEW CUSTOMERS. These consumers are spending on health, credit cards, insurance, finance, maintenance, repairs, rentals, family, security, apparel, entertainment, travel, vacation, vehicles, transportation, groceries, and so much more. Send them your offer today!
✵ INCREASE RETURN ON YOUR MARKETING DOLLARS ✵ In addition to targeting the most responsive households with your offer, our Supply and Demand Targeting Product provides audiences with high supply and low demand by category for targeting and audiences wtih low supply and high demand for anti-targeting, ensuring that you are getting the most return on your marketing dollars.
DATA USE CASES: Audience segmentation, expansion, targeting, customer insights, analytics, enhancement, risk management, data append, list rental, data licensing, custom segmentation, CRM verification and re-activation with current signals and triggers.
DIGITAL DATA: All of our data is available for digital advertising as cookies and mobile IDs. We deliver the data directly to your favorite digital platform.
DATA SERVICES: Link your offline and online data with CRM data on-boarding. Append multiple channels with name, postal, email, cookies, mobile ids.
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